Beer Jerk Run club is a running club based in Mount Eden / Maungawhau, Auckland. I’d spent some time with them and offered to create a new logo and branding for them so they can expand.
Initial research and exploration was kicked off with the leads of the club offering feedback. Afterwards the branding colours and rules were set up along with posters and tees.
Get in touch
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Half Marathon event
The first major social event was a ‘half marathon’ (even though it was 20km) where we used social media and physical posters to advertise. We also gave each participant a tee shirt post-run.